**Overview: BMW 3 Series - Sustaining Excellence in Evolution**
**What Is It?**
The BMW 3 Series, a cornerstone of automotive excellence, stands as one of BMW's best-selling cars. Much like iconic counterparts such as the VW Golf, Porsche 911, and Mercedes S-Class, it sets the benchmark for its peers, consistently outshining competitors. However, the ever-advancing wave of electrification poses questions about its enduring legacy, akin to the challenges faced by the Golf, 911, and S-Class.
**The Unwavering Icon: Why Keep It?**
The 3 Series remains the heart of BMW, labeled as the "core of the brand" and an unequivocal "BMW icon." With over 16 million units sold since its debut in the 1970s, its significance is undeniable. Despite the impending launch of the Neue Klasse in 2025, a nod to BMW's past success in the 1960s, the 3 Series holds its ground as an indispensable component of the brand's identity.
**Facing the Future: Electrification and Change**
As electrification gains momentum, the 3 Series treads carefully. The current fully electric alternative is the BMW i4, a testament to BMW's commitment to adapting to changing times. With whispers of a new Neue Klasse revolutionizing the brand from the ground up, including sustainability initiatives like using recycled fishing nets for interior trim, the future holds a blend of tradition and innovation.
**What's New with the G20 Facelift?**
The seventh-generation 'G20' BMW 3 Series, launched in 2018, has undergone a mid-life facelift. While preserving core components, this update introduces BMW's new curved touchscreen infotainment system. The display is both dazzling and functional, although the shift comes at the cost of traditional physical buttons, echoing a move that posed challenges for the VW Golf.
**Ensuring Resilience: Dynamics and Powertrain Options**
Despite the digital makeover, the 3 Series remains resilient, thanks to meticulous attention to dynamics. The engine lineup includes petrol, diesel, and hybrid options. The range spans from the 181bhp 320i to the potent 369bhp M340i, with 0-62mph times ranging from 7.6 to 4.4 seconds. The 330e plug-in hybrid, a standout in the rep car segment, underlines the 3 Series' adaptability.
**Aesthetic Tweaks and Identifying the Facelift**
Externally, the facelift brings new paint options, tweaked headlights, and a smoothed front bumper. While resembling the contemporary 5 Series, the 3 Series maintains its distinctive identity, avoiding any substantial growth in the iconic kidney grilles.
**The Verdict: Evergreen Excellence**
“There's no bad way to buy a BMW 3 Series.” The mid-life refresh doesn't compromise the 3 Series' essence. Digitalization and touchscreen reliance enhance the driving experience without overshadowing the car's core attributes. A diverse engine range caters to varied preferences, from the powerful M340i to the pragmatic 320d Touring. In summary, the BMW 3 Series continues to uphold its legacy, offering an exceptional driving experience with no compromise.
